Our Story

Baking joy, one cookie box at a time.

The Cookie लोक is a labor of love from two friends who believe great cookies can create pause, spark connection, and make any day feel a little sweeter.

Freshly baked cookie stack

The Humans Behind the Dough

Meet the founders

Two friends with one mission: craft unapologetically indulgent cookies you can feel good about sharing.

Mahima Princel Quadras

Mahima Princel Quadras

Co-founder & Chief Baker

Built the first Cookie लोक recipe in a tiny home kitchen. Obsessed with texture, sourcing clean ingredients, and making every batch taste like a hug.

Princeton Baretto

Princeton Baretto

Co-founder & Chief Technologist

Keeps flavor innovation playful and purposeful. Champions quality, community feedback, and making sure every cookie sparks a smile.

Why we started

Cookies that slow you down

We wanted a cookie that felt handcrafted, not factory-made—bold flavors, real ingredients, and a soft-chewy bite that makes you linger for a moment of calm.

Comfort, upgraded

Classic nostalgia with modern flavor twists that surprise without overwhelming.

Better ingredients

Premium butter, fair-trade chocolate, and small-batch attention in every mix.

Community-first

Listening to your cravings, iterating flavors, and giving back to local causes.

Milestones

From kitchen experiment to cookie fam

January 2025

Launched Crumbs & Co

Shared with friends and neighbors—sold out every month and kept baking cookies, cakes, tiramisus, cupcakes, etc.

December 2025

The Cookie लोक born

Ideated opening a cookie brand due to high demand for our homemade NY-styled cookies.

February 2026

The Cookie लोक launches

Launched our signature cookies with rotating flavors and gifting options.

How we bake

Simple steps. Serious flavor.

01

Source

Curated ingredients: rich butter, single-origin chocolate, and real vanilla.

02

Craft

Small-batch mixing to honor texture—soft centers, crisp edges, big chunks.

03

Share

Packed fresh, shipped fast, and designed to be gifted (or kept all to yourself).

Ready for a cookie moment?

Explore our menu or build your own box—crafted to make any day sweeter.

See Our MenuCustomize a Box